Do Western Union and MoneyGram press releases get investors’ attention?
Last month, we focused on the possible impact and implications of Western Union reported bid for MoneyGram.
This week we look at the two companies from a different perspective. We analysed the content of their press releases to understand how both companies (and especially MoneyGram) are trying to present themselves to investors.
MoneyGram is very much looking to present itself as a digital growth opportunity. Throughout 2020, 75% of MoneyGram’s press releases have focused on growth, digital and new partnerships compared to just 35% of Western Union’s.
How much can press releases affect a company’s valuation and market perception? That’s one for investors to decide.